Indiana University-Purdue University Indianapolis

University Library | Ruth Lilly Special Collections & Archives

Advertising Religion: A Necessary Evil, or Just Necessary

Show full item record


Title: Advertising Religion: A Necessary Evil, or Just Necessary
Permanent Link: http://hdl.handle.net/2450/3579
Abstract: Many in the clergy are reluctant to advertise in secular media, though lay people are generally more open to the idea. Culture and even theology will determine whether advertising is appropriate for a particular congregation. For advertising to work, it must be well thought out and given time to show results. This issue includes an interview with George Martin, a former Episcopal priest and director of the Church Ad Project, a leading company in the field of religious advertising; and resources.
Date: 2000-09
Citation: http://www.polis.iupui.edu/polis/RUC/Newsletters/Clergy/default.htm
Series/Report: vol.4 no.12;
Appears in Collections: Clergy Notes 1996-2001


 

Files in this item

View File v4n12-Sept2000.pdf (87.41Kb - application/pdf)

Show full item record

Search DSpace


Advanced Search

Browse


My Account

Statistics